Sportswear#12 of 68
Nike x Drake NOCTA Puffer
by Nike
43.8DRIP SCORE / 100
▲ +2.9 (+7.1%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
Drake's NOCTA puffer jacket remains one of the most recognisable pieces in the Nike sub-label's arsenal. The oversized silhouette and premium insulation make it a genuine winter staple, while the OVO-adjacent branding ensures it carries cultural weight well beyond its functional purpose. Resale holds firm, and new colourway drops continue to sell through at pace.
Score history
11 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now43.8
Peak78.8
Low40.9
Signals
- Search momentum57today
- Retail demand52today
- Editorial heat47today
- Social velocity43today
- Collab factor11today
- Reddit buzz49last read 7 Jun
More in Sportswear
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.