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Ferrari Scuderia Team Cap
Accessories#22 of 57

Ferrari Scuderia Team Cap

by Ferrari
38.7DRIP SCORE / 100
▲ +3.7 (+10.6%) today
Cooling 20 to 39
Updated 2 Oct 2026. Scores refresh every morning.

Why it's moving

The Ferrari Scuderia Team Cap arrives at a cultural inflection point, with Lewis Hamilton's move to the Prancing Horse captivating a global audience hungry for change in Formula 1. Merch becomes cultural artifact when it ties into seismic moments in sport, and this cap embodies the energy of one of Formula 1's most consequential transfers. F1 fashion now carries the same cultural currency as the sport itself.

Score history

On Fire 90Surging 75Rising 60Steady 40Cooling 20
11 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now38.7
Peak95
Low10

Signals

  • Retail demand66today
  • Collab factor46today
  • Editorial heat46today
  • Search momentum26today
  • Social velocity4today
  • Reddit buzz43last read 29 Jul

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