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Louis Vuitton x Pharrell Millionaire Sunglasses
by Louis Vuitton
43.2DRIP SCORE / 100
▲ +0.5 (+1.2%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
Pharrell's creative direction on the Louis Vuitton Millionaire Sunglasses proves that luxury culture is finally moving past the idea that bigger logo means better prestige. These shades sit at the intersection of underground eyewear culture and heritage luxury, a space where taste matters more than brand recognition. It's the kind of collab that gets noticed by people who actually understand sunglasses.
Score history
13 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now43.2
Peak93.3
Low38
Signals
- Retail demand68today
- Social velocity46today
- Editorial heat40today
- Collab factor35today
- Search momentum1today
- Reddit buzz60last read 7 Jun
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How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.