Luxury#11 of 94
Gucci GG Marmont Belt Bag
by Gucci
44.6DRIP SCORE / 100
▲ +1.8 (+4.2%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The GG Marmont belt bag has somehow re-entered the cycle for a second consecutive year, helped along by Stanley-bag fatigue. Younger Gucci customers are picking it up new while older fans are pulling theirs out of storage. A perennial that refuses to fully cool off.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now44.6
Peak86.7
Low40
Signals
- Retail demand52today
- Editorial heat49today
- Social velocity47today
- Search momentum26today
- Collab factor19today
- Reddit buzz65last read 7 Jun
More in Luxury
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.