Luxury#37 of 94
Hermes Birkin 25 Togo Gold
by Hermes
37.8DRIP SCORE / 100
▲ +8.7 (+29.9%) today
Cooling 20 to 39
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
A gold-hardware Togo Birkin 25 will always be a cultural marker, but resale on the smallest size is climbing again because of a wave of celebrity placements: Hailey, Rihanna, and Zendaya have all worn this exact spec in the last 60 days. Hermes doesn't need to do anything, and that's the point.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now37.8
Peak76
Low23
Signals
- Editorial heat68today
- Social velocity59today
- Search momentum35today
- Collab factor30today
- Retail demand19today
- Reddit buzz23last read 7 Jun
More in Luxury
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.