Luxury#20 of 94
Hermes Kelly 28 Epsom Black
by Hermes
41.1DRIP SCORE / 100
▲ +1.6 (+4.1%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The Kelly 28 in black Epsom is the Birkin's quieter, more cult-followed sibling. Right now neither bag is in a viral moment, but Kelly waitlists have lengthened in London and Paris, and dealer chatter suggests another retail price step in late 2026.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now41.1
Peak73.8
Low39.5
Signals
- Editorial heat63today
- Social velocity44today
- Retail demand40today
- Collab factor30today
- Search momentum7today
- Reddit buzz56last read 7 Jun
More in Luxury
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.