Luxury#28 of 94
Rolex GMT-Master II Pepsi Jubilee
by Rolex
39.8DRIP SCORE / 100
▲ +4.6 (+13.1%) today
Cooling 20 to 39
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The Pepsi GMT-Master II on Jubilee remains the watch that even non-watch-people recognise. Rolex grey market pricing has stabilised after 2024 wobbles, and the Pepsi is the bellwether for sentiment in the rest of the catalogue. Editorial coverage spikes anytime an A-lister wears one to a press junket. The benchmark luxury sport watch.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now39.8
Peak76
Low31
Signals
- Retail demand65today
- Social velocity64today
- Editorial heat40today
- Search momentum18today
- Collab factor6today
- Reddit buzz44last read 7 Jun
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How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.