Kit Culture#3 of 124
Adidas x Liverpool 2026/27 Pre-Season Shirt
by Adidas
65DRIP SCORE / 100
▲ +1.3 (+2%) today
Rising 60 to 74
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The first Adidas-era Liverpool pre-season shirt has leaked, and Anfield socials are detonating. After two decades of Nike and New Balance, the three-stripe return is a generational kit moment, with search volume and reseller pre-orders both pushing record highs. Whether it ships in this exact form or not, the cultural appetite is undeniable.
Score history
1 May2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now65
Peak91.2
Low59.2
Signals
- Search momentum91today
- Social velocity71today
- Retail demand64today
- Collab factor58today
- Editorial heat42today
- Reddit buzz65last read 29 Aug
More in Kit Culture
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.