
Collab Drops#3 of 138
Kith x Messi x adidas F50 Megaride
by Adidas
68.2DRIP SCORE / 100
▲ +3.1 (+4.8%) today
Rising 60 to 74
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
Ronnie Fieg pulled off the football flex of the year, a three way Kith, Messi and adidas capsule built around the F50 Megaride, the silhouette lineage Messi laced up on his 2006 World Cup debut. Landing weeks before what could be Messi's final World Cup on North American soil, it pairs a translucent Bounce sole with a Legend Ink gradient upper and a genuine chase mechanic, fewer than 100 PSA graded, Messi signed cards seeded into random orders. Kith's 15th anniversary and Messi's 20th collide at the exact moment the culture is paying attention. Nostalgia and hype, engineered into a single boot.
Score history
1 Jul2 Oct
Dashed: no readings 20 Jul to 30 Sep.
Now68.2
Peak96.7
Low65.1
Signals
- Search momentum83today
- Social velocity71today
- Retail demand53today
- Collab factor52today
- Editorial heat49today
- Reddit buzz90last read 8 Jul
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