
Collab Drops#25 of 138
SKIMS x Nike Air Rift
by Nike
57.2DRIP SCORE / 100
▲ +3.9 (+7.3%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The SKIMS x Nike Air Rift collab merges Kim Kardashian's shape-defining aesthetic with Nike's retro silhouette to create something unexpectedly harmonious. This partnership signals that luxury sportswear no longer requires the gatekeeping of heritage brands, it thrives in the collision of celebrity innovation and athletic legacy. The result is a shoe that feels inevitable in hindsight.
Score history
11 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now57.2
Peak97.6
Low53.3
Signals
- Retail demand68today
- Search momentum68today
- Collab factor59today
- Social velocity36today
- Editorial heat23today
- Reddit buzz72last read 7 Jun
- Resale price64last read 7 Jun
More in Collab Drops
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Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.