Kit Culture#78 of 124
South Africa 2026 World Cup Away Kit
by Adidas
26.4DRIP SCORE / 100
▼ -3.8 (-12.6%) today
Cooling 20 to 39
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
South Africa's 2026 World Cup away kit became one of the tournament's most talked-about designs, an unspoiled reveal that caught the football fashion world off guard. Adidas delivered a kit that channels the energy of a nation with a unique football identity, creating something that transcends the typical national team template. It had won the conversation before a ball was kicked.
Score history
14 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now26.4
Peak99.5
Low26.4
Signals
- Search momentum37today
- Retail demand24today
- Collab factor1today
- Editorial heat1today
- Social velocity1today
- Reddit buzz72last read 29 Aug
More in Kit Culture
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.