Kit Culture#36 of 124
All Blacks 2026 Home Jersey
by Adidas
41.1DRIP SCORE / 100
▲ +4.4 (+12%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The All Blacks 2026 home jersey strips the iconic shirt to its essentials with subtle ferns embossed into the fabric. Adidas-built and re-released into a Lions year, the timing is impeccable. Search momentum doubled in the week after the home Test confirmations. Rugby kit culture has its definitive 2026 piece.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now41.1
Peak77
Low36.7
Signals
- Search momentum79today
- Social velocity36today
- Collab factor35today
- Editorial heat33today
- Retail demand25today
- Reddit buzz39last read 7 Jun
More in Kit Culture
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.