Kit Culture#82 of 124
Japan 2026 World Cup Away Kit
by Adidas
25.7DRIP SCORE / 100
▼ -11 (-30%) today
Cooling 20 to 39
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
Japan's away kit has quietly become the most design-literate in world football, a decade-long run of Adidas releases drawing from traditional textile heritage that transcend the sport entirely. The 2026 edition continues that lineage with intricate graphic work that rewards close inspection, the kind of considered design that lands equally in sneaker boutiques and football stores. The Samurai Blue aesthetic has genuine international collector demand that has nothing to do with footballing allegiance. Adidas Japan continues to set the standard.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now25.7
Peak100
Low25.7
Signals
- Search momentum59today
- Social velocity15today
- Collab factor10today
- Retail demand7today
- Editorial heat3today
- Reddit buzz48last read 29 Aug
More in Kit Culture
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.