
Collab Drops#104 of 138
Gucci x Adidas Gazelle
by Adidas
40DRIP SCORE / 100
▲ +15 (+60%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
The Gucci x Adidas Gazelle was the collaboration that proved luxury fashion's long courtship with the Trefoil had genuine creative merit. Alessandro Michele's layering of double-G monogram onto one of Adidas's most humble silhouettes felt genuinely strange and genuinely desirable at the same time. It has cooled from its 2022 peak, but pieces from the capsule continue to command attention in archive circles. A benchmark for how luxury collabs should work.
Score history
22 Apr2 Oct
Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now40
Peak54.3
Low17.6
Signals
- Social velocity76today
- Search momentum70today
- Retail demand54today
- Editorial heat37today
- Collab factor18today
- Reddit buzz33last read 29 Aug
- Resale price25last read 29 Aug
More in Collab Drops
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