Kit Culture#10 of 124
Real Madrid 2025-26 Home Kit
by Adidas
48.6DRIP SCORE / 100
▲ +1.3 (+2.7%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.
Why it's moving
Real Madrid's 25-26 home kit landed at the awkward midpoint between the Mbappe arrival hangover and the World Cup build-up. The Adidas template gets a clean run-out, and supply shortages on stitched crests pushed resale numbers up over the summer. Champions League nights remain the shirt's biggest stage.
Score history
11 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 21 May. Dashed: no readings 20 Jul to 30 Sep.
Now48.6
Peak95.89
Low44.5
Signals
- Search momentum70today
- Collab factor45today
- Editorial heat42today
- Social velocity42today
- Retail demand30today
- Reddit buzz59last read 7 Jun
More in Kit Culture
How the Drip Score works
Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.