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Adidas x Pharrell Williams VIRGINIA
Sneakers#35 of 147

Adidas x Pharrell Williams VIRGINIA

by Adidas
53.4DRIP SCORE / 100
▲ +0.1 (+0.2%) today
Steady 40 to 59
Updated 2 Oct 2026. Scores refresh every morning.

Why it's moving

The VIRGINIA is Pharrell pulling Adidas closer to a beach-club aesthetic than a sneaker drop. Suede, cream tones, an Adidas Originals pedigree dressed up for a Cap d'Antibes weekend. It is the slowest of the slow burn collabs in the Pharrell archive but it has finally found its audience now that quiet luxury has eaten loud streetwear alive.

Score history

On Fire 90Surging 75Rising 60Steady 40Cooling 20
11 Apr2 Oct
Dashed: no readings 17 Apr to 21 Apr. Dashed: no readings 2 May to 5 May. Dashed: no readings 14 May to 22 May. Dashed: no readings 20 Jul to 30 Sep.
Now53.4
Peak78.8
Low43.2

Signals

  • Search momentum76today
  • Retail demand71today
  • Social velocity56today
  • Collab factor23today
  • Editorial heat23today
  • Resale price64last read 7 Jun
  • Reddit buzz55last read 7 Jun

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Every product gets a 0 to 100 Drip Score each morning, a weighted blend of seven signals. Read the method.

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